Free Direct Marketing Resources

I wanted to take a moment to tell you guys about some inexpensive direct marketing resources that you can use to promote your blog. First of all, some of you may be asking “What is direct marketing?” Direct marketing attempts to send messages directly to consumers, without the use of intervening media such as flyers, business cards, mailers, etc.

Over the years I have done a lot of research on different means of affordable marketing resources. Today I am going to talk about a nice color postcard type flyer that is affordable as well as affordable business cards. How affordable you may ask? Well how about FREE? Can you get any more affordable than that?

Club Flyers.com
Club Flyers.com offers two unique essentially free marketing reources for you to promote your website off line. The first one is a very nice sized 4×6 color one sided postcard. You will place your full color ad on one side of the card, and allow Club Flyers to place their ad on the backside. They will give you 1000 flyers for only the cost of the shipping, which can ended up being between $18 - $40 USD. Here is some details on their free postcard offer:

The best way to advertise your business or event is with the premium UV Coated postcards and flyers.
Printed on 14 POINT C2S Cardstock, 4/4 (Full Color Both Sides), and UV Coated. One side has their advertisement and the other side is yours to promote your business. You must pay for shipping (no shipping on your own account). Production time is 10 to 14 business days. The shipping method you choose does not influence the production time.

Club Flyers also offers free business cards. You can get 500 business cards for once again only the price of shipping. Club Flyers will print a much smaller ad on the back of the business card. All Business Cards are printed on 14 POINT C2S Cardstock, 4/0 (Full color on your front side), and UV Coated. There is a limit of one time a month for both of these services.

Vista Print.com
Another service that I have used from time to time is Vista Print.com. Vista Print will allow you 250 color business cards on durable, premium grade card stock with a matte finish. You pay only for shipping and processing. They have 42 different design templates for you to choose from. Once again, shipping can cost between $20 - $35 dollars. It varies almost each time I make a purchase.

Any direct marketing like this can be a great resource if you have a powerful ad and ciruculate it well. Placing them on bulletin boards, in local shops and municipalites, and handing out to friends and new people you meet are all great ways to help promote your product, which is your website. A lot of these times, because you have made a personal connection with the person, these people will be return vistors to your site, as opposed to someone who randomly clicks a message board link and never returns to your site.

I hope you found this information helpful and informative. Please feel free to comment below.

Dan